Online Games

The Gaming Business Model

The micro-transaction and games-as-a-service business model has become a proven and powerful business model throughout all gaming genres from hardcore MMOs, to Casual Free 2 Play and Social games.

Stemming from Korea, micropayments allow publishers and platform developers to directly engage with their customers. Our solutions allow you to enable this business model to optimize revenues, increase ARPU, reduce fraud and gold farming risk, and reach broader audiences.

Digital Gaming Without Borders

Active customers and passionate gaming communities can pop up anywhere around the globe. Don’t put borders on your potential to reach and engage new customers due to physical location, a lack of payment methods and currency options. Live Gamer’s solutions are proven to help gaming publishers and developers of any size expand their business into new markets.

“Super Size” Your Users

Whether launching a core MMO or a casual social game, the micro-transaction approach is a proven method to allow users to try a game, then self select into the right price point for their usage through the purchase of virtual currency and items. This model allows no barriers to acquire new users and encourages more consumers to sample your game. The challenge however is to convert these users to active participants, then to paying players. Live Gamer’s platform can help you create more “super users” by providing the right set of features to help acquire users, track their activity in order to serve up the appropriate promotions, discounts and intelligently merchandize to convert users through the “acquisition funnel.”

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