Live Gamer Named OnMedia 100 Winner by AlwaysOn, Second Year in a Row

Live Gamer, developer of the world’s leading marketplace for real-money trading of virtual goods within online games, today announced that it has made the 2009 OnMedia 100 List. The OnMedia 100 award winners were selected from hundreds of technology companies nominated by investors, bankers, journalists and industry insiders, following a rigorous three-month selection process. Live Gamer was chosen by the AlwaysOn editorial team based on demonstration of growth, market opportunity, quality of innovation and customer traction.

"It’s gratifying to have Live Gamer recognized for its lead in legitimizing the estimated $2billion player-to-player virtual trading economy," said Andrew Schneider, president and co-founder of Live Gamer. "The Live Gamer Exchange was created to provide a legitimate, publisher-sanctioned marketplace for player-to-player trading of virtual items for real-world money. Our success to-date solidifies our lead in offering game publishers and operators real revenue solutions and has set the stage for tremendous growth in the year ahead." Live Gamer and the other OnMedia 100 winners will be recognized at the OnMedia 100 Conference at the Ritz Carlton, New York City, Feb. 2-4. This two-and-a-half day executive conference is co-presented by Forbes and will feature presentations and high-level debates from CEOs, journalists, industry experts, investors and publishing and advertising executives. "The 2009 OnMedia 100 companies have demonstrated their tenacity even in the toughest economic conditions that the technology world has ever encountered," said Tony Perkins, founder and editor of AlwaysOn. "We applaud their success in pushing the boundaries of innovation, creating market opportunities and transforming the industry even in the earlier stages of their businesses."

About AlwaysOn

ALWAYSON ignited the open-media revolution in early 2003 by being the first media brand to launch a global blog network. In 2004, ALWAYSON continued to lead the media industry in innovation by introducing a social network where members can connect and engage. ALWAYSON is also revolutionizing the media business by applying its open-media principles to its executive event series (STANFORD SUMMIT, ALWAYSON HOLLYWOOD, ALWAYSON MEDIA and GOINGGREEN) and quarterly print “blogozine” by empowering its members to post and share their ideas and meet each other online. As our loyal readers know, ALWAYSON is committed to the free-market, merit-driven approach to reporting and event programming. No other media brand has dared to create such open interaction with its readers and event participants.

About Live Gamer

Live Gamer is the global leader of total commerce solutions for micro-transaction-based businesses. Spanning online games, virtual worlds, and social networks, Live Gamer provides an advanced offering that goes beyond monetization to drive core business metrics and optimize new transaction-based revenue streams. Combining its micro-transaction platform, primary and secondary market management, fraud and security solutions, scalable publisher support and international payment gateways, Live Gamer's technology has been adopted by leading publishers in gaming, social and entertainment including Acclaim, Funcom, NHN USA, Quepasa, MEG Toys and Sony Online Entertainment, supporting over 65 million users in 23 countries.

Founded in 2007, the company is backed by $26 million in venture funding from Charles River Ventures, FirstMark Capital, Kodiak Venture Partners, Rustic Canyon Partners, Triple Point Capital and Venrock. Live Gamer is headquartered in New York with offices in Los Angeles and Palo Alto, CA and Seoul, Korea. For more information, visit www.livegamer.com or connect with us on Twitter (@livegamer), Facebook or MySpace.